Branded Experiences

'Adventures in Creative Communication' A Free Podcast/Video Mini Series

How to find Inspiration

(7 minutes and 18 seconds)

My topic today is inspiration – defined as a stimulation of the mind or senses resulting in activity or creativity.

How do you get inspired? This state of inspiration – is there a patter or mechanics to it achieving it? Maybe just mystical … Types for a source of inspiration – immediate need an idea – summer is approaching (goal) or Random encounter (thats the best;)


How to create beauty

(7 minutes and 58 seconds)

My topic today is [beauty] – defined as [the quality present in a thing or person that gives intense pleasure or deep satisfaction to the mind, whether arising from sensory manifestations (as shape, color, sound, etc.), a meaningful design or pattern, or something else (as a personality in which high spiritual qualities are manifest).]


Creative Ways to Communicate

(12 min and 32 seconds)

  1. Find an educational component – create a way to learn more details about how to understand your language.

  2. Share your creativity with other people – make is accessible.

  3. Focus on authentic emotional experiences – share what you feel as well as what you think.

  4. Highlight shared experiences of the people who react to what you’re communicating – it takes on a life of it own.

  5. Learn from others – communication is a cultural-living-changing thing with a long history.


Be fearless in art to find new a creative ideas

(video: 2 minutes 31 seconds)

The November 2012 “Adventures in Creative Communication” is on exploring the unknown. In most creative processes there are unfolding levels of observation, comprehension, and mastery. It’s a common process to go from a comfortable known place into a totally chaotic mess. For this month I focused on a few different ways of thinking about how we explore the unknown as creative communicators.


How to express yourself with art

(14 minutes and 12 seconds)

My topic today is self-expression - Expression of one's own personality, feelings, or ideas, as through speech or art.

A quote from (Pearl S. Buck). "Self-expression must pass into communication for its fulfillment"

I'm going to talk about what inspired this months topic and then show you how you can use video to help increase your creative skills in observational drawing and self-expression.

Playing with 360 Photos and Videos

Complex relationships between devices, software

What is super cool about spheres and the VR world is that you can't represent it as anything else without significant distortions. We are not at the point, yet, where 3D objects can holographically display to the viewer. Even if when a virtual world is constructed using 3D models, we still view them on a flat screen. I like this visual trick because a perceptual experience can directly illustrate the nature of consciousness and the translation processing of the mind, hopefully opening people up to embrace new possibilities.

When you are looking a 360 image on a device, you see from inside or outside of it. It is as if you are looking at the shell of a sphere. (The tricky part about viewing 360 images is that the device and the application combination make a difference.) Check out this guys video on an old school painting for a 360 viewer to get a sense of the distortion map between a sphere and flat surface.

Working with the Giroptic iO 360 camera

Working with one specific camera, the Giroptic iO 360 designed for iPhone, the images can be viewed as a real 360 video in only three applications; youtube, facebook, and periscope. You can watch the video flat, but it’s kind of strange. Here are a couple of screenshots of what the 360 video looks like if you watch it flat. The video is distorted, and it is kind of like looking at a paper map and not a globe.

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Watching a 360 video in VR

 Watching a 360 video on a mobile device is best. If you have not done it before, it might seem mysterious. In truth the mind is mysterious, and the real magic happens in your brain. The technology in the Merge headset I'm using is fundamentally a magifying lense. The camera turns into two screens, and the VR headset is a little helmet t that makes sure the screens are the correct distance from your head. There are also some crazy strong plastic lenses in there so that you can focus on the screen up close. When you watch the YoutTube video on your phone, a particular icon will show up, and you can click to view it in VR mode. 

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What is in the sky and on the floor?

When you watch the YouTube video with your mobile device (see below), then you *should* get the 360 video experience. You don’t need a VR headset, but you do need a compatible web browser application. Many people are familiar with these videos, and they are popular also on Facebook. You have to turn around in place and move the camera like it is a portal into another world. You can point the camera anywhere you want to look, like up and down. There is not a whole lot to see when you look up and down in most videos.

Looking Up

Looking Up

Looking Down

Looking Down

A sample 360 video

While cleaning up and doing a reorganization of tools and supplies I recorded a few minutes in 360. What do you think of the 360 video? Is it more fun and engaging in moving your phone around wherever you want while the video plays?

Artistic 360 images

After understanding the nuts and bolts, here are a two artistic 360 images. (I'm still working on creative video sets.)

FestForums Santa Barbara

FestForums in Santa Barbara was held at the Fess Parker Hotel right on the beach and I was invited as part of the Nature Track Film Festival team. As a first-year film festival, attending the FestForum was really helpful. I highly recommend this event to anyone who is interested in event related technology, entertainment and management.

FestForums® is a conference for ALL FESTIVAL industry leaders that takes place biannually in Santa Barbara, CA and New York City.  Addressing cutting-edge technology, talent, ticketing, sponsorships, scheduling, merchandising, operations, sustainability, charitable work, innovation and safety, FestForums® brings together festivals and events of all sizes for collaboration and professional development.
The large screen made it easy to watch the speakers from any distance in the room.

The large screen made it easy to watch the speakers from any distance in the room.

Top marketing examples and takeaways from FestForums

The event industry is meeting cultural and business needs to provide lucrative and valuable experiences that last a lifetime. Many industries collaborate to pull off big events with economic impact and although the rewards are big but so is the investment!

A big topic at the conference was ticketing and infrastructure challenges related to the demand for Internet-based services at locations that might not have reliable electricity. Another major topic was about the cultural challenges like security. Security is a concern on a large scale, like mass shootings. It was also a topic because of the #metoo movement and sexual assault

Link to more info on my top takeaways:

My top 3 favorite talks from TedX Santa Barbara, Outside In

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Here are my top 3 favorite talks from TEDx Santa Barbara's 2017 event. If you don't know, "in the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TED Talks video and live speakers combine to spark deep discussion and connection."

1. The World Needs a New Definition of Activism | Lea Ann Mallett

This delightful storyteller, activist, mother, and TEDx speaker, Lea Ann Mallett is worth a watch if you would like to do more good in the community without having to endanger your livelihood by climbing a redwood tree or spending time in jail for civil disobedience.

Her definition of activism is very similar to what is taught in the program Enchantavism: Changing the World with Story, Myth, and Inspiration. I attended the four-part series at Pacifica Graduate Institute this fall and I highly recommend it! 

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"For more than thirty years, Dr. Chalquist has collected resources for bridging reflection and action through the medium of reenchantment, hope, imagination, and story. Change the story and you change the system. He calls this approach Enchantivism. Quiet people can do it. Burned-out activists can do it. You can do it, and it’s fun. Unleashed, Enchantivism can help communities find renewal and creative ways of affecting positive change for a future we can all thrive in."

2. What Civilians Need to Understand About War | Andy Carroll

This talk is about letters and communication between active duty military service people and civilians. It brings out the depth of feeling and meaningful connection between individuals and family by showing some example from an archive of real letters. The preservation of history and culture is so inspirational to me.  I have been working on the theme of Mermaid Love Letters for the last year and aspire to create a similar feeling in that fantasy game project.

3. Ending Preventable Blindness: reinventing cataract surgery | Jeffrey Levenson

Wow! This talk took me by surprise because of the amazing scale in impact being accomplished with simple surgery methods. Vision is a HUGE part of my life and knowing that organizations are out there preventing blindness and giving people their sight back just blows my heart open. It made me think, what misconception do I have about resources and procedures that limit the potential good I could be doing for others? 

Body Mind Exercises by Jean Houston

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Jean Houston presented Myth and Present Madness, at a public event hosted by Pacifica Graduate Institute November 2nd. I was so inspired by her point of view and imagination. She is able to communicate complex ideas while also engaging in a playful and humorous way. This complex and multi-sensory form of communicating is something you can practice using her methods. Below, are two videos of Jean's recent work and you can see her teaching style and even learn from the online video. If you are interested in learning more (like me!) here are a couple other links to check out:

A Passion For The Possible - Body Mind Exercises by Jean Houston, 1996. "Jean Houston leads the viewer in a series of exercises to help activate the kinesthetic body - the body of muscular imagination. We learn ways in which we can inhabit our own bodies with more mindfulness and find the hidden possibilities that allow us to think more creatively. We learn to engage our imagination, our memory and even learn how to do many things at the same time. Dr. Houston calls this "multitracking" - finding within ourselves a larger, deeper, more adventurous life and spirit. Jean Houston is widely known as one of the great explorers of the human potential. Mentored by Margaret Meade, she has reached her own human potential as philosopher, cultural historian and author of 15 books, Beloved and A Mythic Life. Well nurtured by her father, a former comedy writer for Bob Hope, Dr. Houston also has been given the great gift of humor, which resonates throughout her work."